Glassdoor CEO: Acquisition of Fishbowl will be good for job seekers and employers

The pandemic introduced a complete new want for connectivity via the 2 platforms, he stated. Now job seekers can get much more solutions to their questions on corporations.

TechRepublic’s Karen Roby spoke with Christian Sutherland-Wong, CEO of Glassdoor, about his firm’s acquisition of Fishbowl. The next is an edited transcript of their dialog.

Christian Sutherland-Wong: We’re excited to announce the acquisition of Fishbowl, which is a fast-growing social community for working professionals, the place folks can come and have actual candid and significant conversations with different professionals. These are individuals who may very well be your colleagues or folks in the identical business as you.

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The center of what Fishbowl does is it creates office transparency, get these questions you wished to answered and what is going on on in your organization, or what is going on on in different corporations. And this has been the center and core of what we do at Glassdoor for over a decade now. And so with this acquisition, we’re excited to be writing the subsequent chapter in office transparency.

Karen Roby: And the way did it come about, Christian? Why Fishbowl? What had been the explanations that it simply made sense?

Christian Sutherland-Wong: To begin with, we’re all the time looking out for actually attention-grabbing apps which are on the market. And so we’re wanting throughout the market and Fishbowl got here onto our radar a few years in the past. And I used to be actually impressed after I received to satisfy the group and the founders, Matt [Subulli] and Loren [Appin], how aligned our missions had been of what we wished to do on this planet, and the way aligned our values had been on creating candid and constructive alternatives for folks to attach collectively and discuss office matters.

After which after we noticed with COVID that the entire world modified, and all of us began working from dwelling swiftly, and there is this lack of connectivity between folks. And we requested folks, and greater than half of individuals discuss feeling remoted throughout COVID.

What Fishbowl noticed was they noticed a large improve in customers, 3X improve in folks coming to Fishbowl. Now greater than 1,000,000 individuals are utilizing the Fishbowl app, and so they’re getting the connectivity via the app. And that is what excited us and why now felt like the best time.

SEE: The Nice Resignation of 2021: Are 30% of employees actually going to stop? (TechRepublic) 

Karen Roby: After we have a look at the larger image, Christian, at, for instance first from the angle of an worker, simply a mean worker on the market, let’s simply say in america. While you have a look at their expertise as a complete over the past, let’s name it 18 months. How has it been? I do know you talked about a few of them feeling remoted, most likely rather a lot, truly with folks at dwelling. However COVID has actually modified us. It is actually modified the best way we take into consideration issues and we strategy work, and just about all the pieces.

Christian Sutherland-Wong: You are proper. I imply, I feel a variety of the modifications we have seen in COVID aren’t going to alter even after COVID is behind us. In the identical survey, we discovered that just about half of employees anticipate to be distant in some kind publish pandemic. In order that may very well be a hybrid state of affairs, or it may very well be completely out of the workplace. And that is a large change for the way the world of labor labored previous to COVID.

And so once more, what we anticipate is that with this, there’s going to be this entire new want at a complete new stage for connectivity with folks in your office while you’re not bodily collectively. And there is going to be a necessity for assets. How do you get your questions answered while you’re not coming within the workplace, or while you’re not bodily in the identical location of individuals in your business? You are in these new places the place chances are you’ll not have a variety of connectivity with individuals who work in the identical kinds of locations.

And so it actually simply elevates the worth of the Glassdoor platform in answering job seekers and workers’ questions. And likewise the ability of bringing Glassdoor and Fishbowl collectively.

Karen Roby: How has, let’s simply say COVID every now and then, again, name it 18 months in the past. Some days it feels prefer it was yesterday when the shutdown began, different days I really feel prefer it’s been six years.

Christian Sutherland-Wong: Completely.

Karen Roby: It is all type of working collectively now. However from an employer’s perspective, too, what are you seeing from their finish?

SEE: Eire gave all workers a proper to disconnect. Now UK employees need one, too (TechRepublic) 

Christian Sutherland-Wong: One of the vital highly effective issues of the best way Glassdoor works will not be solely will we create this nice worth for job seekers and for workers, however we are able to then package deal this data and go it to employers and to essentially determine what their workers assume.

Christian Sutherland-Wong: Now one factor we discovered very early within the pandemic was that employers who put the well being and wellbeing of their employees first received nice evaluations, received nice scores. And yearly we create an inventory of one of the best locations to work. And this 12 months was actually dominated by employers who’re very forward-thinking in placing the well being and wellbeing of their employees first.

Now, the opposite factor that I feel employers are seeing on our platform proper now and simply seeing throughout the job market, is that this large need to rent employees. And but nonetheless, in lots of industries, employees are sluggish to come back again. However we’re seeing on our platform, it’s growing over time, that increasingly more we’re seeing extra exercise of individuals wanting to modify jobs and this nice resignation is definitely occurring as we converse. And we anticipate this to proceed for a short time longer.

After which the very last thing is, I feel everybody nonetheless has no thought actually after we’re getting again within the workplace. Many simply thought was type of over just a few months in the past after which issues modified. And so we’re nonetheless ready the place the virus continues to be very a lot within the driver’s seat.

Karen Roby: Yeah, it definitely is. Sadly, we did not assume we might nonetheless be on this place. That’s for positive, Christian. While you look forward, for instance, and once more, we do not have a crystal ball so we do not know when that is going to be within the rear-view mirror, however issues have modified a lot and we’re evolving in numerous methods now than we ever thought that we’d within the job market and all the pieces else.

SEE: With hybrid work schedules, worker fairness is an growing concern (TechRepublic) 

So while you look down the road and now with Fishbowl being collectively right here, what’s going to an expertise for an worker, a employee who’s possibly trying to change jobs or searching for data or connection. I imply, give us just a little thought of what this seems like for them, navigating this now that you simply guys are on this new place right here.

Christian Sutherland-Wong: One of many nice issues we’re saying, along with the announcement of the acquisition and that our corporations are coming collectively, we have additionally launched a set of integrations that begin to convey the ability of what you are able to do on Fishbowl and what you are able to do on Glassdoor into the one place.

One of many core and premier items of Glassdoor at present, the expertise, is that folks come to the corporate pages on Glassdoor to do their analysis on corporations, like what’s that firm rated or what is the evaluations of that firm. So now they’ll see not simply the scores and evaluations from the Glassdoor platform, however we’re additionally bringing Fishbowl content material into these pages. The place we’re getting, what are workers at that firm saying about that firm on Fishbowl and convey these conversations on to our platform.

And that is simply half this imaginative and prescient of the best way folks will discover data sooner or later, we expect there’s going to be a job for the structured content material of what you get on Glassdoor of scores, evaluations and wage data.

There’s additionally this large alternative to create office transparency. If we are able to faucet into conversations, or if an individual can simply go right into a group and ask their query and get any individual who’s an skilled or any individual who actually understands that, whether or not that be an current worker or a former worker, and might ask their query. It is simply so highly effective for how one can assist job seekers and employers alike out in driving office transparency.

Karen Roby: And the thought of issues being clear. I imply, years in the past that wasn’t an choice for folks. I imply, corporations may cover no matter they wished to cover. And for those who had been fortunate sufficient to know any individual who knew somebody’s cousin that labored there, you may get some data. However now it is all on the market for folks, or it may be.

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Do you assume that corporations on the whole are actually beginning to embrace and perceive being clear and following up on issues and ensuring you are watching the way you deal with your workers and observe up, that that may have such an impression on who you possibly can and might’t rent sooner or later.

Christian Sutherland-Wong: Completely. And that is been the expertise of Glassdoor within the final 13 years. Since we have been round. When Glassdoor was first launched, it was bringing new transparency to locations which have by no means been clear earlier than. And it was a shock for lots of corporations: How do you cope with this? However over the course of time, one of the best corporations have discovered that one of the best technique is to interact with a platform like Glassdoor. As a result of you realize that finish of the day, that is the place individuals are going to get their data.

And the identical factor is occurring on Fishbowl. And we’re already seeing, even within the Fishbowl group, one of the best workers are participating with the Fishbowl group and discovering nice worth out of the conversations which are occurring of their personal firm bowls, the place it is simply verified workers. And even going, tapping into the broader business conversations, which may be nice, not solely to be taught what perceptions are about you, but additionally so that you can craft your employer model and recruit nice expertise.

I feel it is performed out fairly effectively throughout the Glassdoor platform. We anticipate it to proceed to play out additionally as Fishbowl grows as effectively.

Karen Roby: All proper, Christian, let me ask you earlier than I allow you to go right here. While you have a look at the inhabitants of people who have a tendency to come back into Glassdoor and have interaction and can with Fishbowl as effectively, is that viewers, these workers, do they are typically primarily simply the youthful ones? Or do you assume folks which were within the workforce for 20 plus years are they realizing, “No, no, no. I must be a part of this. And this can be a place for me as effectively.”

Christian Sutherland-Wong: We have been round some time, and folks overlook, we have been round for 13 years. And so we have grown up with lots of our customers. And so after we have a look at our demographic viewers at present, it actually represents all the workforce. So it isn’t simply younger employees that is right here, it is mature-age employees as effectively. Related demographics by gender, by ethnicity, as effectively.

It’s a fairly good combine, and I anticipate the identical to occur on Fishbowl. I feel these conversations are related for everyone. I feel for any employee, they need to know what is going on on of their office. In the event that they’re searching for a brand new job, they need to have the ability to get the best data on what’s it prefer to work at one other firm and get that inside group. So, I feel Glassdoor and Fishbowl are related for all.

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Picture: PREMIO STOCK/Shutterstock

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